Don’t let the title for Podcast Episodes fool you…you can use these tips for all your topic needs, blogs, videos, etc. as well as podcasts!
Alban Brooke is the Head of Marketing at Buzzsprout, one of the largest podcast hosts in the world, he has a wealth of experience!
His tip list includes:
#1. Lay the groundwork: Know your audience
#2. Find out what’s already been done
#3. Use idea-generating tools and techniques
#4. Cultivate the habit of creativity
Under each of these broad topics are specific how-tos! I really appreciate that! Alban concludes:
To recap, coming up with podcast episode ideas takes a four-pronged approach:
- Know your audience
- Survey the competition
- Use the right research tools and methods
- Be persistent about cultivating the mental habit of creativity
Content generation is a big part of podcasting, whether you produce content about tech or the arts, and it requires persistence and commitment. We hope these tips can help you integrate the practice into your workflow in a way that feels feasible for the long term!